Amazon.com entering the payment processor market (Amazon FPS) : Paypal worry ?

Amazon.com entering the payment processor market (Amazon FPS) : Paypal worry ?Amazon is the oldest and probably only head-on competitor of ebay.com . Recently Amazon announced a service aimed at developers to integrate into their site/application, a payment processor which the popular ebay company, paypal does.

Amazon FPS Functionality
You can use the extensive feature set of Amazon FPS to conduct a wide variety of transactions under virtually any set of constraints. Key features include:

  • Send and receive money using credit card, bank account or Amazon Payments balance transfer as payment methods.
  • Create “Payment Instructions” to define conditions and constraints desired for a given transaction, and programmatically obtain payment authorizations or “tokens” that represent these Payment Instructions from customers.
  • Execute one-time, multiple, or recurring payments on behalf of customers.
  • Aggregate micro-transactions into a single larger transaction using Prepaid and Postpaid capabilities.
  • Build payment applications where you are neither the sender nor the recipient of funds. You can build marketplace applications that enable the movement of money between two third parties. View account balances, transaction histories, and transaction details on the Amazon Payments web site.
  • Utilize the Amazon FPS sandbox to build and test applications without using real money or incurring any transaction charges.

Amazon Flexible Payments Service (Amazon FPS) is the first payments service designed from the ground up specifically for developers. The set of web services APIs allows the movement of money between any two entities, humans or computers. It is built on top of Amazon’s reliable and scalable payment infrastructure.

Pricing seems promising

For Transactions >= $10:

  • 1.5% + $0.01 for Amazon Payments balance transfers
  • 2.0% + $0.05 for bank account debits
  • 2.9% + $0.30 for credit card

For Transactions < $10:

  • 1.5% + $0.01 for Amazon Payments balance transfers
  • 2.0% + $0.05 for bank account debits
  • 5.0% + $0.05 for credit card

For Amazon Payments balance transfers < $0.05:

  • 20% of the transaction amount, with a minimum fee of $0.0025

Qualified developers can apply for the following monthly volume discounts for credit card transactions:

  • 2.5% + $0.30 per transaction for payment volume from $3K- $10K
  • 2.2% + $0.30 per transaction for payment volume from $10K - $100K
  • 1.9% + $0.30 per transaction for payment volume over $100K
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